Marketing Manager - Candidates inside Istanbul only

  • Posting Date: 22/10/2020
  • Ref: 900003
  • Position: Marketing Manager - Candidates inside Istanbul only
  • Location: Other
  • City: Istanbul
  • Sector: Media
  • Years of Experience Minimum 8 years’ experience
  • Qualification: Bachelor’s degree in marketing, business, or related field
  • Salary: 2500 - 3000 USD
  • Description:

    Objectives of this Role

    • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
    • Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
    • Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
    • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
    • Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.

    Daily and Monthly Responsibilities

    • Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
    • Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
    • Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
    Qualifications and Skills -Bachelor’s degree in marketing, business, or related field -Excellent written and verbal communication skills -Strong project management, multitasking, and decision making skills - Metrics -driven marketing mind with eye for creativity -Experience with marketing automation and CRM tools
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